This publication is a result and a recapitulation of the project Art always has its consequences, which was a two-year collaborative platform (2008-2010) organized by new media center_kuda.org (Novi Sad), tranzit.hu (Budapest), Muzeum Sztuki (Łódz) and What, How & for Whom / WHW (Zagreb). The project explored practices through which art reaches its audience and their significance for broader relations between art and society, focusing on five thematic strands: the history of exibition, artists’ texts, conceptual design, typography, and institutional archives.
The book consists of three chapters; the first chapter contains of a chronology of the overall project events and exhibitions of the past two years. The second chapter is a reader of newly commissioned essays and reprints of relevant historical texts written or selected for the book around the issue of the former East by Gáspár Miklós Tamás, Ovidiu Tichindeleanu, Renata Salecl, Boris Buden, Ozren Popovac, Maciej Gdula, Gal Kirn, Hedwig Saxenhuber, Elena Filipovic, interviews and the documentation of the closing exhibition of the project, Art Always Has Its Consequences organized in Zagreb in May 2010. The third section is a documentation of the closing exhibition in Zagreb.